Maximizing ROI: Analysis of Native vs Display Ads
Smart-Hub
MARCH 19, 2024
As for the native advertising market, its value is forecasted to reach around $87 billion by 2029. Viewability refers to the impressions delivered successfully (a user saw an ad). Measuring the number of interactions, CTR is a more practical indicator than impressions and viewability. Not really. Work on the body copy.
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