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What trends to follow in programmatic advertising in 2022?NEW 

NewProgrammatic

Should a respected brand follow outdated, third-party cookies-based schemes and solutions, it could potentially lose credibility among the audience. This has become even more important, as both AR and VR tools are starting to be the cornerstone of metaverse advertising that is being intensely developed as per Q1 of 2022.

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13 Display Advertising Trends You Can’t Ignore in 2024

Single Grain

1) Increased Spending In 2022, display ad spending reached 63.5 billion USD: This year, display ad spend is expected to surpass search advertising. Therefore, advertisers should also expect to increase their display ad spend in 2024. But advertisers have been investing in video ads for years.