Single Grain

JUNE 5, 2023

Statista ) The American pay-per-performance value makes up 24.4% Statista ) Search advertising will continue dominating the paid media space from 2019 to 2027. Statista ) Search advertising generates the majority of both mobile and desktop revenue. User Guiding ) Paid search ads can increase brand awareness by 80%.

Advertising 52

Advertising Finance CPC Brand Awareness 52

Single Grain

DECEMBER 20, 2019

An average person conducts 3-4 searches every single day. Google is constantly adding to and upgrading its massive suite of products, which makes it hard for the typical advertiser to keep up with what’s available to them. Google’s AI system uses machine learning to automatically optimize for conversions in each auction.

Machine Learning 105

Machine Learning Conversion Rate SEO Audience 105

Single Grain

DECEMBER 6, 2019

If you haven’t already realized it, 2020 may be the year that a lot of people wake up to the dominance of artificial intelligence (AI). Dive Deeper: AI Trends in Marketing for 2019 [Infographic]. Consider these numbers : 50% of all searches will be via voice by 2020. Get A Free Consultation. 1 ) Artificial Intelligence.

Marketing 145

Marketing SEO Conversion Audience 145