Remove 2016 Remove Ad Inventory Remove Display Advertising Remove Video Ads
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12 Best Programmatic Advertising Platforms (Reviewed)

Brid.tv

If so, consider finding a programmatic ad provider. Programmatic advertising platforms make the process of selling ad inventory simpler and more streamlined. With the right ad provider by your side, you won’t have to worry about low ad fill rates or CPMs. What Is a Programmatic Advertising Platform?

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Mobile First Creative Best Practices

InMobi

Users love consuming video, more so with the convenience of their mobile devices. While marketers have taken conscious steps to increase their mobile video advertising budgets through both direct and programmatic channels, mobile-first video creatives are not yet the norm. are used to build the rich media creatives.

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Understanding the Complicated World of Advertising Technology (AdTech) & Programmatic Advertising

Clearcode

In 2016, the European Union adopted its General Data Protection regulation. An ad network is a technology platform that serves as a broker between a group of publishers and a group of advertisers. In this final section, we’ll look at the main digital advertising mediums and channels. First up we have display advertising.