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How Publishers Can Make More Money With AdTech

Clearcode

In this article, we look at the main ways publishers, app developers and media companies can generate revenue and how AdTech solutions like header bidding, self-serve ad platforms, customer data platforms (CDPs) and demand-path optimization can help them create new revenue streams and increase revenue.

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5 Best Ad Monetization Platforms for Websites, Mobile, and OTT/CTV

Brid.tv

hide ] What Is an Ad Monetization Platform? Features to Look for in an Ad Monetization Platform Variety of Ad Units Ad Demand Cross-Device Monetization In-House Ad Server Extensive Video Header Bidding Support Ad and Header Bidding Analytics Top 5 Ad Monetization Platforms for Publishers in 2023 1.

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What Is Programmatic Video Advertising and Why It’s Worth It

Brid.tv

Let’s dig deeper into what programmatic advertising is, how it works, and how your video business can thrive using programmatic ads. What Is Programmatic Video Advertising. Programmatic advertising is a method of buying and selling ad real estate in real time using a software solution such as a programmatic ad network.

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What Are Pre-Roll Ads and Why Publishers Love Them

Brid.tv

The growing popularity of video content that we have been witnessing in recent years has also boosted the popularity of digital video advertising. Although this ad format is generally considered to be effective and engaging, not all video ads are the same. What Are Pre-Roll Ads. Types of Pre-Roll Ads.

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What is vCPM? Time for Publishers to Care About Ad Viewability

Automatad Inc.

Therefore, a high fill rate is ensured by ads from potential demand partners. Higher fill rates increase your ad revenue and yield. Publishers can shift that fortune to them if they master the art of ad viewability. However, for best results, you can also seek the help of an ad monetization partner.

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What is vCPM? Time for Publishers to Care Ad Viewability

Automatad Inc.

Therefore, a high fill rate is ensured by ads from potential demand partners. Higher fill rates increase your ad revenue and yield. Publishers can shift that fortune to them if they master the art of ad viewability. However, for best results, you can also seek the help of an ad monetization partner.

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15 Best Display Ad Networks for Publishers in 2022

Brid.tv

What Is a Display Ad Network? Display ads are advertisements that show up on websites and apps, usually in the form of an image, text, or video. Even if you only have a website you want to monetize, omnichannel capabilities will allow display ads to show up on various devices, from PCs to mobile phones.