Sat.Feb 03, 2024

article thumbnail

Two chicken jokes

Seth Godin

“Why did the chicken cross the road” tells us a bit about jokes. It’s a joke about jokes. The first half is a setup, reminding us that an absurd question creates tension, which is then relieved by the punchline. But the second half undoes this by refusing to release the tension. “To get to the other side” is banal. There’s no point to this Q&A.

article thumbnail

A lineup of select Super Bowl ads and other top creative ads of the week

Bhatnaturally

Every week I attempt to publish a compilation of creative ads. Having worked in ad agencies for a long time, I know how difficult the seemingly simple task of creating ads that get noticed, is. Here are some ads which caught my eye in the past week or so including those meant for the upcoming [.] The post A lineup of select Super Bowl ads and other top creative ads of the week appeared first on Bhatnaturally.

Agency 45
article thumbnail

From Good to Great: How to Write Meta Descriptions That Drive Traffic

Single Grain

In the vast expanse of the digital universe, where billions of websites vie for attention, standing out is paramount. Among all strategies to enhance online visibility, one often underestimated yet crucial element plays a significant role: the meta description. Seems easy enough, right? Just sum up the post or page. Wrong. From understanding Google’s guidelines to the common mistakes most people make to the winning formula for better CTRs, this article aims to equip you with the knowledge