Sat.Jun 10, 2023

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The simple word replacement for connection

Seth Godin

What do we say when a customer or colleague says, “thank you”? For a long time, it was “you’re welcome.” This indicates that you put in some effort and you’re willing to do it again on request. Recently “no problem” has become more common. This implies that the effort could have been a huge hassle, but this time, it was okay.

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What is Invalid Traffic? And How Can You Reduce it?

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Learn what invalid traffic is and discover effective strategies to reduce it. Implement fraud detection systems, filters, and verification methods to combat fraudulent activity and safeguard the integrity of your website and advertising campaigns. In the realm of digital advertising and marketing, one persistent threat looms large: invalid traffic. Invalid traffic refers to the influx [.

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Too much competition

Seth Godin

There are two approaches: Broaden your offerings, make them easier, cheaper and more available. Dumb them down and race to the bottom. Or… Focus on the customers who care enough about your idiosyncratic and particular offerings that they’ll not only happily walk away from the lesser alternatives, but they’ll tell the others.

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Boosting Your Google AdSense Revenue: Effective Tips to Increase Earnings

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Supercharge your Google AdSense revenue with expert strategies and proven techniques to maximize your earnings. Here’s all you need to know. For many publishers, Google Adsense is a go-to source for monetizing content and earning money. However, simply implementing AdSense on your website is not sufficient to maximize your Google AdSense revenue.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr