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What is vCPM? Time for Publishers to Care About Ad Viewability

Automatad Inc.

Therefore, a high fill rate is ensured by ads from potential demand partners. Higher fill rates increase your ad revenue and yield. Try interactive ads like rich-media ads , sticky ads , and pop-up ads when the user is about to exit. Use server-side header bidding. Optimize page latency.

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What is vCPM? Time for Publishers to Care Ad Viewability

Automatad Inc.

Therefore, a high fill rate is ensured by ads from potential demand partners. Higher fill rates increase your ad revenue and yield. Try interactive ads like rich-media ads , sticky ads , and pop-up ads when the user is about to exit. Use server-side header bidding. Optimize page latency.

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In-App Header Bidding: How to make more money with it? [7 Benefits Included]

Monetize More

In this article, we’ll explore how in-app header bidding works and why you should consider using it for scaling your app monetization. What Is In-App Header Bidding? In-App Header Bidding is a kind of programmatic advertising technology integrated into an app’s SDK for monetizing app traffic.

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How to maximize revenue with Header Bidding? [10x more ad revenue]

Monetize More

Header bidding. It seems like every other week there’s a new header bidding solution on the market. Since the onset of real-time bidding, header bidding technology has been the biggest breakthrough in the programmatic ad buying world. So what are you waiting for? So what are you waiting for?

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What Are Pre-Roll Ads and Why Publishers Love Them

Brid.tv

As the name suggests, instream ads show up within a video stream. Other types of instream ads are mid-roll ads, which show up in the middle of the stream, and post-roll ads, which play after the video. While a typical non-skippable ad is up to 20 seconds long, a bumper ad can run for a total of 6 seconds. Bumper Ads.

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RCPM for Publishers: Will it trump CPMs soon?

Monetize More

With new monetization schemes popping up every day, it can be hard to keep track of which ones are worth your time (and money). You can calculate the revenue made in a CPM deal by multiplying the CPM rate divided by the no. Calculate the fill rate by dividing the total number of ad impressions by the no.

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