Communications CPC Retargeting Search Advertising 
Single Grain
APRIL 25, 2022
In the pay-per-click advertising model, advertisers bid for the fee they would like to pay for each click on their ad by the searcher. This fee is called the cost per click (CPC). The bid and the ad's quality score determine how often the ads appear in the search engine results for the target keywords.
Single Grain
AUGUST 18, 2023
Paid Search: Axios HQ Axios HQ is an AI-powered workplace communications platform. They reached out to Single Grain to launch a paid social and search strategy for their digital marketing campaign. The company desired to build user demand with a social and search advertising strategy. and 91.2%, respectively.
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