Everything You Need to Know About Digital Out-of-Home Advertising
Basis
MARCH 7, 2023
Though people most closely associate DOOH with brightly colored digital billboards (like those in Times Square), the channel includes everything from massive digital billboards, to ads displayed on mall kiosk screens, to video ads that pop up on the gas station TV while you’re refueling. This is an increase of 34.9%
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