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The WIR: CFlight Set to Add Traded Audiences, CTV Publishers are Still Light on Programmatic Sales, and German PSBs See a Streaming Drop

VideoWeek

NOVEMBER 24, 2023

YouTube Plans to Let Advertisers Buy Shorts Ads Separately YouTube is planning to let more advertisers buy ads exclusively on YouTube Shorts, AdExchanger reported this week. The new capability would therefore allow brands to target ads specifically on YouTube Shorts.

Audience

Audience Video Ads Media Agency

The WIR: Smart TVs Unveil AI Integrations at CES, Bauer Buys Clear Channel Europe-North, and Disney Agrees Fubo Deal

VideoWeek

JANUARY 10, 2025

Top Stories Smart TV Manufacturers Show Off AI Integrations at CES Several smart TV manufacturers used this week’s CES trade show in Las Vegas to show off new AI integrations with their smart TV interfaces. This Week on VideoWeek Paramount Builds Out Unified Video Ad Product as Channel 5 Revamps Streaming Service EX.CO

Demand Side Platform

Demand Side Platform Machine Learning Media Manufacturing

AdTech Trends

The WIR: CFlight Set to Add Traded Audiences, CTV Publishers are Still Light on Programmatic Sales, and German PSBs See a Streaming Drop

The WIR: Smart TVs Unveil AI Integrations at CES, Bauer Buys Clear Channel Europe-North, and Disney Agrees Fubo Deal

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