Martech

OCTOBER 22, 2021

“The video player was fully controlled by the ad networks and implemented on our sites as a 1×1 tag,” explained Dinesh Joshi, AVP & Head of Ad Monetization & Strategic Partnership at Jagran. “We We experienced very high discrepancies between our ad server and the network ad server, which was a consistent issue.”.

Video Ads 100

Video Ads Ad Server Media Ad network 100

Ad Monsters

AUGUST 22, 2022

This, in return, increases the number of ad impressions and boosts the publisher’s ad revenue. How Does Ad Refresh Work? Ad refresh works through predefined triggers or publisher declarations. A time-based refresh calls the ad server to load new ads at a set time interval. Educational sites.

A/B Testing 75

A/B Testing Header Bidding Ad Server Impressions 75

Clearcode

APRIL 21, 2023

This can include news articles, educational material, as well as video entertainment and live sporting content. This can include news articles, educational material, as well as video entertainment and live sporting content. When a publisher puts ad space up for sale, advertisers make offers to buy this space.

Header Bidding 79

Header Bidding Fill rate Ad Server Audience 79

Adtelligent

OCTOBER 6, 2021

Programmatic advertising is the process of buying/selling ad inventory in real-time through automated bidding exchanges. Monetizing ad units requires a Supply-side platform or SSP. A platform that helps publishers to oversee all of the automated ad sales and related processes. Control your inventory from one place.

Header Bidding 52

Header Bidding Ad Exchange Ad Inventory Demand Side Platform 52

VideoWeek

OCTOBER 7, 2022

“In programmatic advertising, premium inventory access is drawing almost equal excitement,” said the report. “The growing availability of premium CTV ad inventory through demand-side platforms (DSPs), versus buying CTV ads directly with streaming platforms, is likely driving this excitement.”

GDPR 64

GDPR Cookies Agency Ad Tech 64

Brid.tv

JANUARY 15, 2023

Other industries where VOD dominates include education, sports, and marketing. comes with a proprietary video ad network , Brid.TV With it, publishers can sell ad inventory to high-quality demand sources, access detailed ad analytics , optimize ad yield, and more. So who actually needs VOD platforms?

Audience 52

Audience Video Ads Ad network Ad Server 52

Brid.tv

JUNE 12, 2023

Other industries where VOD dominates include education, sports, and marketing. Aside from the video platform, TargetVideo comes with a proprietary video ad network , TargetVideo Premium Ad Marketplace. It comes with ad server integrations and a secure paywall. So who actually needs VOD platforms?

Video Ads 40

Video Ads Audience Ad network Ad Server 40