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9 Google Ads Trends You Can’t Ignore in 2021

Single Grain

Even a small change can end up causing massive cuts in their traffic volumes, and all within a few hours. Google wants you to spend more on their ad network because, let's face it, that's how they make money. The advertisers’ only job is to provide: The objective or campaign goal — e.g., CPA, ROAS.

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187 Online Advertising Statistics: Privacy, In-App, PPC, Social and More

Single Grain

Allied Market Research ) Large enterprises have a larger global digital ad spend than SMBs. Statista ) The American pay-per-performance value makes up 24.4% Global Newswire ) Asia has 38% of the ad trade value in purchasing power parity. Finances Online ) Ads can increase brand awareness by 80%. for display ads. (