7 underutilized ways to drive traffic to your brand
NewProgrammatic
SEPTEMBER 8, 2021
The ads can be placed on various pages (e.g. in-feed or details) and the supported targeting includes audience, demographics, interests and behaviors, as well as detailed device segmentation. Ads can be bought by impression or click in real-time so there is no need for a direct relationship between the advertiser and the publisher.
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