Single Grain

AUGUST 3, 2023

Why should you keep an eye on display advertising trends? Well, with many types of digital ads, it can be difficult to know where you should invest your ad dollars. But advertisers shouldn’t forget about the power of display advertising. The number of online video viewers is expected to reach 3.5

Display Advertising 52

Display Advertising Advertising Machine Learning Video Ads 52

Smart-Hub

MARCH 19, 2024

In 2024, display ads have an anniversary — the first recorded example of digital display advertising was launched in 1994 (as a banner advertisement). This time-tested ad format still remains popular, and its programmatic market value is expected to exceed $1459 billion by 2030. Not really.

ROI 64

ROI Native Advertising Ad Exchange Banner 64

Single Grain

DECEMBER 23, 2019

trillion by 2030. When it comes to PPC, AI will allow marketers to create more effective ad campaigns and is particularly useful to: Predict the CTR of future ads. Calculate the impact of ads on quality scores. Trend #3: Video Ads and PPC. In 2019, 78% of people watched videos online every week.

Machine Learning 96

Machine Learning Video Ads Conversion SEO 96