Maximizing ROI: Analysis of Native vs Display Ads
Smart-Hub
MARCH 19, 2024
This time-tested ad format still remains popular, and its programmatic market value is expected to exceed $1459 billion by 2030. For the same reason, native ads help marketers drive brand awareness. If a user has already interacted with a brand somehow, a display ad can easily remind them about the company and its products.
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