Types of Video Ads – Advantages and Best Practices for Publishers
Automatad Inc.
DECEMBER 1, 2023
The video ad spend and video ad revenue forecast reflect that well: $59 billion was spent on video ads in 2023 , and the online ad revenue is forecasted to reach $362 billion in 2027. That is why it is wrong for a publisher not to have a video ad slot in the era where 91% of consumers prefer video content.
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