2011, A/B Testing, ROI and SEO

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2011

A/B Testing

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SEO

MarTech Interview with Scott Leatherman, Chief Marketing Officer at Veritone

Martech Series

OCTOBER 3, 2022

Scott Leatherman, Chief Marketing Officer at Veritone chats about the increasing impact of AI in marketing technology and what today’s marketers need to focus on to drive overall brand growth and ROI. __. I was one of the first three marketers on the SAP Hana team in 2011, driving the GTM and digital marketing efforts.

MarTech

MarTech Marketing SEO ROI

Best Paid Search Marketing Agency in 2022: Top 10 Choices

Single Grain

APRIL 25, 2022

But getting to the top of the search engine results pages with SEO alone can take more time than you'd like. PPC marketing lets you generate immediate leads, which is otherwise challenging via SEO or email marketing. Also, they regularly introduce new keywords, hence ensuring higher ROI. The Benefits of PPC Advertising.

Agency

Agency Marketing A/B Testing ROI

AdTech Trends

MarTech Interview with Scott Leatherman, Chief Marketing Officer at Veritone

Best Paid Search Marketing Agency in 2022: Top 10 Choices

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