Data Management Platform GDPR Header Bidding Retargeting 
Adtelligent
JULY 1, 2020
The audience targeting and retargeting will be unworkable. Data management platforms will need to find other ways to create identity linkages. Privacy regulations like GDPR and CCPA drive the decision to get rid of third-party cookies. Frequency capping based on third-party cookies will be unavailable.
Adtelligent
OCTOBER 6, 2021
The SSP can be single-player or combined with other solutions such as ad servers and data management platforms to get the best results. The leverage of different types of data helps SSP to create advanced targeting options. How data management platforms collect information. Simple interface.
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