Remove Data Management Platform Remove Display Advertising Remove GDPR Remove MarTech
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How Publishers Can Make More Money With AdTech

Clearcode

According to Reuters Institute’s Journalism, Media, and Technology Trends and Predictions 2022 , display advertising was considered an important source of income by 81% of publishers in 2020 but this dropped to 73% in 2022. However, this is starting to change. Source: Clearcode.cc Source: Clearcode.cc

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Understanding the Complicated World of Advertising Technology (AdTech) & Programmatic Advertising

Clearcode

AdTech & MarTech Glossary. A Brief History of Digital Advertising. The History of Digital Advertising Technology. The Main Platform, Processes and Players. The Main Technology Platforms and Intermediaries in the Digital Advertising Ecosystem. AdTech and MarTech Predictions and Trends in 2022.