Understanding the Complicated World of Advertising Technology (AdTech) & Programmatic Advertising
Clearcode
APRIL 26, 2022
In the year 2000, Google launched its AdWords ad platform, which is now known as Google Ads. In 2003,Google acquired Applied Semantics, creators of a contextual advertising product called AdSense. In 2006, AdMob, a mobile ad network, was founded. Next, we have social media advertising.
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