The Ultimate Guide to In-App Advertising for Publishers
Brid.tv
DECEMBER 20, 2022
CPM CPC CPA CPI How Much Money Can You Earn From In-App Advertising? On the sell-side , there are publishers/developers and supply-side platforms. On the buy side , there are brands/advertisers and demand-side platforms. However, the CPM of an ad is usually lower than its CPC or CPA would be.
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