Understanding the Complicated World of Advertising Technology (AdTech) & Programmatic Advertising
Clearcode
APRIL 26, 2022
The 1990s in Digital Advertising: Innovation. We saw the first ad appear in 1994, web cookies, which would go on to play a key role in online advertising, were invented by 2 developers from Netscape in 1994. The EU’s GDPR is often seen as the catalyst for the introduction of other. First up we have display advertising.
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