Banner Fill rate GDPR Native Advertising 
Brid.tv
DECEMBER 21, 2022
Some of the most popular options include banner ads, rewarded video ads, and interstitial ads. On the other hand, rewarded video ads have great completion rates, but they might not convert very well, as users often only care about the reward, rather than the ad itself. Mobile Ad Formats. Header Bidding Support. Marketplace.
Clearcode
APRIL 21, 2023
According to Reuters Institute’s Journalism, Media, and Technology Trends and Predictions 2022 , display advertising was considered an important source of income by 81% of publishers in 2020 but this dropped to 73% in 2022. Native advertising also saw its popularity among publishers as a revenue source drop from 76% in 2020 to 59% in 2022.
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