Ad Space, Click Through Rate, CPA and CPL

Search:

DAY

WEEK

MONTH

YEAR

Select your country:
Sign up | Log in

Ad Space

Click Through Rate

CPA

CPL

Programmatic Advertising: What Is It and How Does It Work?

MNTN

MARCH 19, 2024

Programmatic advertising (also known as programmatic media buying) is an automated process of buying and selling digital ad spaces in real-time using complex algorithms, where advertisers can precisely target specific audiences and demographics, improving the efficiency and effectiveness of the advertising campaign.

Demand Side Platform

Demand Side Platform Advertising Ad Exchange Ad Inventory

Understanding CPM: The Key Metric for Publishers’ Revenue Generation

Automatad Inc.

JANUARY 13, 2023

Here publishers are paid based on views and not based on clicks or conversions. For example, if an advertiser wants to run a banner ad on a website and the CPM rate for that ad space on the website is $2, then the advertiser would pay $2 for every 1,000 impressions of the ad.

CPM

CPM Ad Inventory Impressions CPL

AdTech Trends

Programmatic Advertising: What Is It and How Does It Work?

Understanding CPM: The Key Metric for Publishers’ Revenue Generation

Stay Connected