In-App Header Bidding: How to make more money with it? [7 Benefits Included]
Monetize More
JULY 8, 2022
Website header bidding occurs via header bidding wrappers, which are JavaScript tags responsible for evaluating bids, ad server communication, & ad calls to the demand partner. Ultimately, it’s always the highest bidder winning the real-time auction with their ad popping up on the publisher’s page.
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