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20 Best Video Ad Networks for Publishers

Brid.tv

This network lets publishers monetize videos with top-quality demand at premium rates. Google’s ad server works programmatically and through real-time bidding auctions, giving publishers plenty of flexibility. Primis also has extensive real-time analytics, a scheduled reporting feature, and full access to platform API.

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How Publishers Can Make More Money With AdTech

Clearcode

Advertisements on websites can take various forms, such as banners, pop-ups, video ads, etc. Many publishers and media companies display various forms of advertising on their website to diversify their ad revenue. When a publisher puts ad space up for sale, advertisers make offers to buy this space. Ad revenue.

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Modern Programmatic Monetization Strategies

Adtelligent

The SSP can be single-player or combined with other solutions such as ad servers and data management platforms to get the best results. Real-time bidding is a technology that provides each auction participant an equal opportunity to win in the programmatic auction for the ad inventory, with the highest winning bid.

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Understanding the Complicated World of Advertising Technology (AdTech) & Programmatic Advertising

Clearcode

For those of you who haven’t heard about Clearcode before, we’re a software development company that specializes in designing and building advertising and marketing technologies, such as ad servers , DSPs , SSPs , CDPs , etc. To put that into perspective, the current click-through rate for banner ads is between.02

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6 Alternatives to Third-Party Cookies and Mobile IDs in AdTech

Clearcode

Typically, an AdTech company, such as a supply-side platform (SSP) or demand-side platform (DSP) , will create a third-party cookie either by placing their code on a website or via a process called piggybacking. 2006: Popular ad-blocking software, Adblock Plus, launches.

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