Remove Ad Audience Remove Audience Remove Click Through Rate Remove Conversion Rate
article thumbnail

5 Simple Steps to Develop an Effective PPC Campaign Strategy

Basis

Advertisers now have a number of ways to target their audiences, which makes distributing ad spend a challenge. Sophisticated PPC strategies use a combination of ad types and platforms to target their audience. Then, use this information to decide which platforms and ad types you should invest in.

CPC 52