How to Build a Dynamic Creative Optimization (DCO) Tool
Clearcode
JANUARY 22, 2023
What’s The Difference Between A Dynamic Creative Optimization (DCO) And Other Forms Of Ad Targeting? The DCO tool forms a new creative out of the provided information, tests it in real-time (A/B tests), and displays the best-performing creative at scale. DCO is sometimes confused with other forms of ad targeting.
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