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The WIR: RTL Pulls M6 Sale, Xperi Completes its Split, and the Mail Gets Sued

VideoWeek

. “Our new platform opens the black box that is TV content to deliver TV mentions, which we see as the new frontier of media planning.” Ad tech firm Permutive announced a partnership with SSP PubMatic to make first-party publisher data more accessible to advertisers. Adludio Announces Pair of Key Appointments.

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