article thumbnail

How to maximize revenue with Header Bidding? [10x more ad revenue]

Monetize More

Header bidding. It seems like every other week there’s a new header bidding solution on the market. Since the onset of real-time bidding, header bidding technology has been the biggest breakthrough in the programmatic ad buying world. So what are you waiting for? So what are you waiting for?

article thumbnail

Facebook Is Deprecating Instant Articles. What Next for Publishers?

Automatad Inc.

The social giant launched its Instant Articles feature in May 2015 and courted publishers by promising them just that: More engagement with Facebook users, which leads directly to more pageviews and potentially greater ad revenue. Would you like to learn how Header Bidding can improve the monetization of your content?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

18 Best Video Ad Networks For 2022 – Publishers Increase Your Revenues With These Platforms

Monetize More

Publishers can scale operations regarding ad formats, selling models and integration as well as access innovative ad formats on desktop, mobile and in-app environments. OpenX integrates seamlessly with most ad servers, video players and header bidding. They come with a customizable video player for ad serving.

article thumbnail

Digiday+ Research: A guide to the top 10 ID alternatives for publishers

Digiday

In some cases, Neustar builds audiences in an SSP and this ad inventory is purchased via a private marketplace deal. Publishers put code on a page for the purpose of creating a wrapper for header bidding, which enables SharedID creation. Neustar sends the IDs to publishers or to advertisers to launch the campaigns.