2012 Demand Side Platform Rich Media Viewability 
Clearcode
AUGUST 13, 2023
iPad went on sale in 2010, and a few days afterwards, Apple introduced their advertising platform, iAD. Facebookâs Mobile Ads was launched in 2012. Two other key AdTech platforms are the demand-side platform (DSP) and the supply-side platform (SSP).
Monetize More
MAY 30, 2023
Yieldmo Initially focused on US-based ad inventory but expanded to EU and UK demand. Offers viewable, brand-safe, and audience-friendly ads, with integration options through open exchange, PMP, or managed service. Features Smart Mediation, SDK with audience analytics, MOAT viewability metrics, and access to SDK-only advertisers.
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