Paleo AdTech

DECEMBER 10, 2023

Tom co-founded the Data Management Platform (DMP) Krux in 2010, and it was acquired by Salesforce in 2016 and became part of its Marketing Cloud. “This is funny,” Tom admits, “but I had no idea what CPM stood for. ” Then came a hard pivot into ad tech and a slide away from supply-chain.

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Paleo AdTech

APRIL 4, 2023

Tom co-founded the Data Management Platform (DMP) Krux in 2010, and it was acquired by Salesforce in 2016 and became part of its Marketing Cloud. “This is funny,” Tom admits, “but I had no idea what CPM stood for. ” Then came a hard pivot into ad tech and a slide away from supply-chain.

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Ad Tech CPM Data Management Platform Banner 40

Clearcode

APRIL 26, 2022

And more recently from 2010 onwards, the key theme has been privacy. There were a couple of other big acquisitions in 2007 by Microsoft, that acquired the ad exchange ADECN, and Yahoo! that acquired the ad exchange RightMedia. The 2010 Onwards in Digital Advertising: Privacy. Then we have ad exchanges.

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Monetize More

FEBRUARY 8, 2023

Below are MonetizeMore’s Ad Network partners that have been tested & proven as top performers: We have extensive custom code designed on top of those platforms that optimizes, enhances, & amplifies ad revenue based on AI-driven systems that provide real-time feedback for every circumstance. Invites only from Google.

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