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Weekly Roundup: IAB’s TCF GDPR Non-Compliance, Google’s FLEDGE, Header Bidding Adoption Rate

Automatad Inc.

FEBRUARY 7, 2022

Concerning TCF and GDPR compliance, the Belgian DPA has found IAB Europe to be non-compliant with various provisions of Europe’s privacy regulation and levied the trade body with a fine of €250,000 and multiple sanctions. Programmatic video ad spending is expected to grow to $62.96 IAB’s TCF and GDPR Compliance.

Header Bidding 52
Header Bidding GDPR Retargeting Cookies 52
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13 Display Advertising Trends You Can’t Ignore in 2024

Single Grain

AUGUST 3, 2023

1) Increased Spending In 2022, display ad spending reached 63.5 billion USD: This year, display ad spend is expected to surpass search advertising. Therefore, advertisers should also expect to increase their display ad spend in 2024. The number of online video viewers is expected to reach 3.5

Display Advertising 52
Display Advertising Advertising Machine Learning Video Ads 52
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