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Real persuasion doesn’t require manipulation

Martech

These are illegal in many countries, including EU members, who are subject to GDPR. In a world full of clickbait, be the brand your customers can trust. The post Real persuasion doesnt require manipulation appeared first on MarTech. ” These tactics aren’t clever marketing. Write with clarity. Design with empathy.

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Privacy plus personalization: The new frontier of digital advertising

Martech

The current marketing paradigm reflects a concerted effort toward less invasive strategies, driven partly by regulatory frameworks such as the GDPR and CCPA, among others. Last-touch models are a once-upon-a-time stopgap for direct marketers and clickbait campaigns. Get MarTech! In your inbox.