Ad Monsters

MARCH 27, 2024

A spokesperson for the SSP said that the anomaly occurred at one of its US data centers, causing publisher ad servers to receive abnormally high CPMs on a limited number of impressions. Experts expect the financial repercussions for individual publishers and ad tech firms will be insignificant.

Ad Server 113

Ad Server Demand Side Platform Verification services CPM 113

InMobi

JUNE 5, 2018

Below you’ll find a plethora of information about the various players in the ad tech ecosystem. Most often, an agency will run their ads through an ad server in order to have an additional party tracking the reporting numbers. Verification Tech Verification services add an additional layer of tech to each ad campaign.

Advertising 52

Advertising Ad Server Ad Exchange Retargeting 52

Monetize More

MARCH 2, 2023

Real Time Bidding is an auction setting where ad impressions are sold and bought, and transactions occur within seconds. Once an advertiser’s bid wins the auction, their digital ad is instantaneously shown on the website or property of the publisher. How does Real Time Bidding work?

Ad network 98

Ad network Demand Side Platform Ad Inventory Ad Exchange 98