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What is a Supply-Side Platform (SSP) – A Guide for Publishers

Automatad Inc.

NOVEMBER 23, 2023

Share Tweet Share Supply-side platforms (SSPs) are indeed your money-making sidekick as a publisher. Imagine your SSP as a digital auctioneer, hosting lightning-fast auctions whenever someone lands on your site. Here is when advertisers bid to impress your visitors with their ads.

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