Remove 2014 Remove CPM Remove Fill rate Remove Impressions
article thumbnail

Top 9 Best Native Advertising platforms you must know about!

Lemonads

To give Taboola a shot to success, expect to use a test budget of at least $500 With their impressive massive scale, unique content consumption data, and world-class AI technology, they’ve helped and are helping thousands of advertisers and publishers reach their audiences with compelling native ads and in a “brand-safe” environment!

article thumbnail

A Publishers Guide to Video Header Bidding (Beginner Friendly)

Brid.tv

Then, several ad exchanges , ad networks, and SSPs place their bids for that impression simultaneously. This ensures that all parties keep their end of the deal, that the winning bid is served to the end user, and that the publisher gets the promised CPM. So when a user plays a video, the player sends an ad request. But why is that so?