Media Buying Briefing: How TikTok agencies work — and why they don’t fear a U.S. ban of the app
Digiday
APRIL 9, 2023
What makes the agency different from a traditional approach is not performing targeted advertising, Tsvyrava explained. With food and beverage company Magic Spoon, Flack said the campaign doubled engagement rates with more than 10.2 Some of its recent client examples yielded positive results on TikTok. million views, at a $2.30
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