The WIR: YouTube Primetime Channels Lands in Germany, Viant Considers MediaMath Merger, and ANA says Agencies Must Ask Brands Permission to Use AI
VideoWeek
JUNE 9, 2023
The system deploys deep learning algorithms to score every ad impression based on relevance to the advertiser, and help traders make bids at the optimal level. The Trade Desk Unveils AI-Driven Buying Platform ‘Kokai’ The Trade Desk has launched a new media buying platform, Kokai, which uses AI to optimise targeting capabilities.
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