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The WIR: Criteo Slapped with €40 Million GDPR Fine, Omnicom Goes on an AI Offensive, and RTL Pushes into Programmatic for Addressable Inventory

VideoWeek

JUNE 23, 2023

In this week’s Week in Review: As the industry heads to Cannes, Criteo gets a GDPR fine, Omnicom goes all out on AI, and RTL announces new programmatic partnership for addressable inventory. Percent of Agency Jobs by 2030 Between 2022 and 2030, 7.5 Forrester Predicts AI Will Replace 7.5

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Privacy plus personalization: The new frontier of digital advertising

Martech

APRIL 1, 2024

The current marketing paradigm reflects a concerted effort toward less invasive strategies, driven partly by regulatory frameworks such as the GDPR and CCPA, among others. Global contextual advertising spend worldwide is expected to grow nearly 14% annually by 2030. Projections show that digital marketing in the U.S.

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