LinkedIn Conversation Ads Strategy: Transforming Cold Outreach
Single Grain
JULY 1, 2025
The results were remarkable: 43 leads at €189 CPL, with 28% converting to sales-qualified leads. CPC, 35% lower than their previous Sponsored Content campaigns. Their success stemmed from utilizing branched conversation flows with multiple CTAs, which guided prospects to demos or educational content based on their interests.
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