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What Is an Ad Exchange?

SODP

Ads are an integral aspect of online life. Appearing as banners, video spots and social media feeds/stories, digital ads are everywhere. Ad exchanges play a vital role in the distribution of these ads, and yet, very few people can answer the question: What is an ad exchange? What Is an Ad Exchange?

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In-Game Advertising: How to Monetize Game Sites & Apps?

Monetize More

In-Game Advertising Monetization Model 2: Ad mediation Ad mediation is another for game developers. This model involves using a third-party mediator to manage and optimize your ad inventory. For instance, using a combination of direct sold and RTB ads can result in higher revenue and better engagement.

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Everything You Wanted to Know About SmartHub in 1 Guide

Smart-Hub

What is a White Label ad exchange? White Label ad exchange is a programmatic advertising exchange platform manufactured by an ad tech vendor, purchased and labeled by another enterprise. An advertising banner is displayed in the background on the part of the screen, which is not necessary for the functionality of the app.

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