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TripleLift Expands Creative Leadership with Launch of Programmatic Pause Ads in Partnership with DIRECTV Advertising

Martech Series

.” DIRECTV Advertising’s Pause Ad audience profile includes premium demographics: 41% high household income ($100K+), 63% college-educated, and 79% homeowners, with coverage across all 210 US markets.**

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In-Game Advertising: How to Monetize Game Sites & Apps?

Monetize More

For instance, if a player is stuck on a particular level, advertisers can deliver ads that offer tips or solutions to help the player progress. This not only provides value to the player but also increases the chances of the player engaging with the ad.