Ad Fraud Guide: What it is, How it Works, And Main Types
Adtelligent
APRIL 4, 2025
Studies by Statista say global digital ad fraud costs are expected to almost double from $88 billion in 2023 to $172 billion by 2028, growing around 14% per year. While its share of overall ad spending may stay the same, fraud tactics are becoming more advanced. How much money is lost to ad fraud? The result?
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