Mon.Apr 22, 2024

Remove ad-click-click-through-rate
article thumbnail

The Science Behind Google AdMob’s Less Intrusive Ads in Mobile Games

The Ad Tech Blog

As mobile gaming continues to evolve, so does the landscape of ads in mobile games. This balance has often been hard to achieve, leading to a growing discourse around ad intrusiveness. Enter Google AdMob , a leader in mobile advertising that has been at the forefront of developing less intrusive ads. What are rewarded ads?