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Marketing Morsels: Seinfeld vs Snyder's, Dashmart's Unrigged Claw Game and More

A sampling of this week's brand stunts

Sample marketing stunts from Dashmart, Hello Bello, Snyders of Hanover and more — Sample marketing stunts from Dashmart, Hello Bello, Snyder's of Hanover and moreAdweek

By Jess Zafarris

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Welcome to Marketing Morsels, a menu of delightful news items from the past week. Enjoy the assortment!

Morsel #1: Seinfeld’s Jackie Chiles takes on Snyder’s of Hanover

(Captions for the video have not been made available to Adweek. We will update the video once captions have been provided.)Snyder’s of Hanover

Pretzel brand Snyder’s of Hanover is challenging fans to explain why its smashed, flavor-dusted Pretzel Pieces are better than whole pretzels, and it’s brought in professional help: Seinfeld lawyer Jackie Chiles.

Jess Zafarris

Jess Zafarris is the director of audience engagement at Adweek.

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