Atlanta-Based Agency Slug Global Debuts Environmental Justice Vertical

The creative shop, led by Brittany Bosco, wants to help make the outdoors more accessible to people of color

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The artists behind Slug Global want to take you along on a field trip.

The self-described art collective, which has done branding and experiential marketing work for top names like Foot Locker, Instagram and HBO, is setting its sights on a new realm: the outdoors.

This week, Slug launched a new environmental justice-focused vertical called Field Trip. It’s a tool Slug wants to use to further its social and creative aims—specifically, Field Trip is Slug’s direct invitation to its brands and partners who share its goal of opening up a more welcoming space in the outdoors for people of color.

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