Adweek Podcast: What Makes a Memorable Super Bowl Ad?

Are celebrities the keys to success during The Big Game

Leaders from Glossier, Shopify, Mastercard and more will take the stage at Brandweek to share what strategies set them apart and how they incorporate the most valued emerging trends. Register to join us this September 23–26 in Phoenix, Arizona.

On this week’s episode of Yeah, That’s Probably an Ad, managing editor of creativity, creator economy and DEI, Shannon Miller, is joined by Adweek digital editor and host of Young Influentials, Colin Daniels, and Rafael Canton, Adweek’s breaking news reporter for brand marketing, to discuss how brands are trying to find the best recipe for Super Bowl marketing success. And yes, it involves celebrities.

Stream the new episode below, listen and subscribe on Apple Podcasts or find it on Spotify.