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Rapper Drake is incorporating augmented reality into his It’s All a Blur tour by overlaying Snapchat’s popular Crying Lens on concert attendees.
During Drake’s performance of “Laugh Now Cry Later,” the stage screens will show audience members with the Crying Lens applied to their faces through augmented reality in real time, making it appear as though they are crying.
The lens can be seen in action in the video below, which contains mature language:
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